Sampson Hu Colin Tucker

Birmingham-based Novocomms Ltd. is expanding its operations following a successful funding round, paving the way for new opportunities and economic growth in the West Midlands.   

The company, which specialises in designing and manufacturing innovative antennas for various markets, is set to hire additional engineers and salespeople, move to new office premises, and create 100 high-paying jobs by September 2025. Thirty of these roles will be created in the next six months.  


Founded by Dr Sampson Hu, a University of Birmingham alumnus, Novocomms holds over 100 global patent applications and is committed to continuous innovation. With its global headquarters in Birmingham, UK and a subsidiary in Suzhou, China, Novocomms is well-positioned to offer its clients local technical support, project delivery, and supply chain management.  


The company's cutting-edge antenna technology is used in a wide range of wireless devices, including laptops, tablets and smartwatches. By offering smaller, more efficient antennas with better performance and lower power consumption, Novocomms is revolutionising the wireless communication industry.  

As part of its growth strategy, Novocomms is focusing on three innovative technologies which are crucial to the future of wireless communication: customised antenna systems for consumer and commercial electronics, advanced millimetre-wave technology for infrastructure products, and innovated antenna solutions for mobile satellite terminals.   


Novocomms has some strategic partnerships that enable it to offer complete solutions for IoT ecosystems, ensuring seamless integration with wireless communication systems.  


Dr. Hu's vision for Novocomms is to leverage the company's expertise in antenna technology to contribute to the development of smart cities, smart agriculture, smart ports, smart healthcare, smart transportation, and smart grids. This, in turn, will drive economic growth in the West Midlands and solidify the region's reputation as a hub for innovation and cutting-edge technology.  


Dr. Colin Tucker, Chairman of Novocomms and a highly experienced industry veteran shared his enthusiasm about the company's growth and its impact on the West Midlands region. Having held prominent positions at major companies such as Orange and Hutchison 3G, Dr Tucker brings valuable insight and experience to the company.   


Dr. Colin Tucker, Chairman of Novocomms,  said:   

"Our recent funding round and the upcoming expansion of our team will not only create new job opportunities but also contribute to the overall growth of the West Midlands economy. We are proud to be part of the region's innovative ecosystem and look forward to further establishing Novocomms as a leader in wireless communication technology."  


Dr. Sampson Hu, Founder and Chief Executive at Novocomms, said:  


“Our commitment to innovation and economic development is positioning Novocomms as a driving force for positive change in the West Midlands, attracting both local and international attention. As we continue to expand and develop our cutting-edge antenna technologies, the potential for further growth and investment in the West Midlands is undeniable.”  


Councillor Ian Ward, Leader of Birmingham City Council, said:   


“Novocomms’ ongoing growth is a direct product of Birmingham’s unique tech ecosystem. The business is a shining example of how our city’s tech firms are working hand in hand with our world-class universities, such as the University of Birmingham, to fast-track the commercialisation of emerging technologies. Birmingham’s deep pool of tech talent also makes it the ideal location for Novocomms to grow their footprint in the global telecoms market.” 




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